Gauri Palkhedkar
Stop Making These 7 A/B Testing Mistakes Today
Stop Making These 7 A/B Testing Mistakes Today

‘Perfection is a process’ Replace ‘perfection’ in the above quote with ‘A/B testing’ and it would still make eminent sense. Achieving the perfect website, mobile application or marketing campaign requires you to tinker around with several facets. This helps you understand which changes find approval with your users, thus allowing…

6 Facts about Amazon Web Services That’ll make you consider it without a Second Thought

In theoretical terms, Amazon Web Services (AWS) is a collection of remote computing services (also called web services) that together form a cloud computing platform, offered through the Internet giant Amazon.com. The most central and talked-about services from this platform are Amazon EC2 and Amazon S3. Basically, AWS is a…