Of course, spreadsheets are software too, you’d think. What’s more, they can be automated as well for important business functions. So, what is missing here? Well, the humble spreadsheet can do a lot. But it is not capable enough to help you organize your data, generate useful reports, and make…
In the first of this two-part series, we compared Magento and Shopify on parameters like ease of use, themes and templates, apps and add-ons, and payment gateways. These are four of the most essential things you need before selling your products and services online. Getting things up and running is…
To go with Shopify or Magento; this is a dilemma that many merchants face, especially if they are new to online selling. Compounding matters further is how evenly matched these two e-commerce platforms are. Both offer a long feature list, beautiful designs and layouts, proven scalability and most importantly, let…
Spurring organization such as eLuminous Technologies which has its forte in multiple services like custom web development, mobile app development, web design, front-end development, and business intelligence solutions succeeds in generating interest of a well known and reputed online aggregator- GoodFirms. GoodFirms is an online B2B aggregator which serves as…
‘Perfection is a process’ Replace ‘perfection’ in the above quote with ‘A/B testing’ and it would still make eminent sense. Achieving the perfect website, mobile application or marketing campaign requires you to tinker around with several facets. This helps you understand which changes find approval with your users, thus allowing…
A website, after all, is just a website. How does it matter if belongs to a small business or a large enterprise, right? Well, the answer to that is not straightforward. Among the primary differences between a seemingly ‘normal’ website and an enterprise website is the CMS – content management…
Over the last couple of years, React Native Development has taken the app development world by storm, and with good reason. It turned out to be the magic wand that enabled businesses to rationalize costs, get their ideas to the market faster and create a well-optimized and responsive user experience….
Developing a mobile app entails several challenges. To make things harder, many of these challenges reside in mutually exclusive silos. A good example of this is when you are looking to develop an app in a short period but with great performance. Another case is when you want to publish…
That the conversion rate is the single most important metric in any digital marketing campaign is a mantra that many marketers hold dear. And to think of it, there’s nothing inherently wrong with that assumption. After all, it’s the metric that acts as a bridge between the implementation of various…
‘Reliability!’ That right there is one common concern that binds modern software teams across different service categories and rapidly-evolving architectures. For someone who’s tasked with leading the organisation into the future, it is easy to overlook routine issues like capacity constraints, defects and regressions and irrational workloads. And when you…
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